FreshDirect: Grocery Delivery

• Free

Last verified 4 Sep 2026

4.8 29601 ratings · App Store

1. 1/5New app design is terrible

   I don’t know how this new app design got approved. It is terrible! The main menu at the bottom takes so much effort to expand and sometimes doesn’t expand at all which means you can’t navigate within the app unless you use the search bar. Every single section has grouping upon grouping upon grouping. Why is it that when I click on beverages —> juice & fruit drinks: view all, I am not shown all the juice & fruit drinks on one page but I am redirected to another page with TWELVE individual groups that I have to click individually. This happens on every single page of the app. Everything is so horribly nested that it’s a chore looking at each category. Unless you know exactly what you’re looking for and use the search bar, don’t bother browsing. Not to mention the lag time to load all the products as you scroll down the page, the older version of the app did not have this issue. I have been a FreshDirect customer since 2002 and am a deliverypass user but I don’t think I’ll be renewing my membership. I’d just rather go to a grocery store now as my blood pressure goes up as soon as I open this app.

   gf414 · 4 Sep 2026

2. 2/5Buggier than ever

   The app was glitching like crazy a few months ago before they released the new app but now it’s worse. If I search for an item, it won’t reopen the search field and the last term stays stuck in that field. I have to hard close and reopen the app every time I want to add an item. Also way too many times to hit confirm to modify, then save, then confirm again so obviously I learned this the hard way after no changes saving and had to scroll down past the visible options on the screen to find the extra steps. Once is enough. Also the loss of adding your delivery time directly to calendar is super annoying and the way the confirmation email is forwarded doesn’t integrate it as a calendar item well in Google Calendar or Apple or Spark. Wonder if they’re going out of business as it’s harder and harder to just the right things found, ordered, confirmed, and calendared. Such a bummer as this app used to be a major time saver for our household.

   elrugeli · 4 Sep 2026

3. 1/5Impossible to use

   They used to have a menu of categories like vegetables, fish, poultry, etc that you could choose from, and now it just says ‘meat’ and you have to look through a bunch of drop down menus to find what you’re looking for. It’s the least intuitive app and gets worse with every update. I miss the old version of the app where things were easy to find. There are also a ton of glitches and the app gets frozen a lot. The search bar requires you to back up after searching for something, you can’t just add something new to the bar. Everything that required one step before now requires three. It’s almost enough to make me quit using FD but I love the convenience. Sigh. You need to stop telling people to email you with comments. THIS is us giving you comments on what to fix. Nobody wants to do more work just to repeat the exact same thing we mentioned here - you can just forward these comments.

   PSB00 · 4 Sep 2026

4. 1/5More snoozing on accessibility

   Once again these developers have released an update without doing any accessibility testing with V oiceOver. You can't complete an order because after selecting "choose a timeslot" the "delivery options" button cannot be activated, and you cannot check out without choosing a timeslot. So I also found that the chat feature isn't accessible because I can't find where to enter text, and that the email feature was useless because it was limited to 250 characters. Clearly that's not enough space to tell them all about the inaccessibility of the app. Displays of products, like new items or the "reorder" screen, don't scroll properly and if you go from page element to page element you'll fall out of the list and have to find your place again. ALso, each item requires about 8 swipes before you can hear what the next item is, because they don't use headings or anything (look up "semantic HTML"). THere should be a way to navigate to a new item without having to hear the item name about three times and every other bit of information for every item on the page. Pay accessibility consultants for their expertise and work, and stop wasting your customers' time.

   blindUserNY · 4 Sep 2026

5. 3/5Not up to par with FreshDirect’s high standards

   This mediocre star rating is for the app, NOT FreshDirect itself. It could be so much better than it is. When it’s not crashing, freezing, or dragging, the app can easily be used for routine shopping and placing orders. I use it for that purpose at least once or twice a week. Unfortunately, there’s little else you can do with it besides shop. There’s no way to create lists, or to post or read item reviews (you can only see the star rating within the app, and few items have them). There’s also no way to request items that are not currently available. All of those seem like pretty basic features. FreshDirect has such a well earned reputation for its high quality products (many of which are locally sourced) and stellar customer service, and overall, I’m a very happy customer. It’s just too bad the app comes up short.

   saltskin · 4 Sep 2026

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