Buffer: Plan & Schedule Posts
Social media content planner and scheduler
by Buffer, Inc.
iPhone · iPad
Quick verdict
- What it is
- Buffer helps creators plan, schedule, and publish posts across multiple social media platforms, track engagement, and analyze performance.
- Best for
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- social media creators
- small business owners
- At a glance
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- From $14.99/mo
- Free to download
- In-app purchases
Categories and search queries
Official categories
- Social Networking
- Business
AppCorpus categories
Key functions
| Function | Availability | Access | Scope | Evidence |
|---|---|---|---|---|
| Free app | Yes | Free | — | Store published |
| In-app purchases | Yes | Limited free | — | Store published |
Screens
App Store
24 store screenshots
Pricing & paywalls
App Store
Shown for US
- Pro for 1 Month — $14.99/month
- Pro for 1 Month — $144.99/year ($12.08/mo)
- Small Business for 1 Month — $99.99/month
- Essentials - 1 Channel — $5.99
- Essentials - 2 Channels — $11.99
- Essentials - 3 Channels — $17.99
- Essentials - 4 Channels — $23.99
- Essentials - 5 Channels — $29.99
- Essentials - 6 Channels — $35.99
- Essentials+Team: 1 Channel — $11.99
Ratings & reviews
App Store
Shown for US
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4/5Integration with Slack and Discord
Feedback: I've been greatly enjoying the simplicity and user-friendly interface of your app. It's evident that a lot of thought and effort has been poured into its development. However, I couldn’t help but notice the absence of integration with Slack and Discord which are prominent platforms in the current social digital era. Their integration could significantly enhance the collaborative and social interaction capabilities of your app, aligning it with the communication tools many have become accustomed to. Suggestion: Considering the widespread use and popularity of Slack and Discord, integrating them into your app could provide a more seamless and enriched user experience. This integration could facilitate real-time conversations, file sharing, and overall better coordination among users. Moreover, it could potentially broaden the user base by attracting communities already established on these platforms. Question: Is there any plan in the near future to incorporate Slack and Discord integrations into your app? This feature could be a game changer in promoting a collaborative environment and ensuring the app stays relevant and competitive in the market.
Morty P · 30 Aug 2026
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1/5an absolute headache
I’ve never once left a review on any application ever and it’s sad I have to do so here. I have to warn creators who want to actually save time on their content business and caution the headache this app has caused. I’ve spent more time going back and forth with the support team than actually creating and posting the content. Nearly every day, I’d have posts fail and not go live. Captions would be messed up. Posts that were uploaded in vertical video would end up being stretched out or condensed into a square upload. And FORGET trying to save time by uploading multiple posts at once. There’s really no other way to describe the issues I experienced with this app other than it’s ‘janky’ and not reliable. My email is filled with support tickets with these guys, and I will say they were always nice and apologetic but after experiencing problem after problem day after day, it just got frustrating. You’d be better off and save more time by literally posting each piece of content individually to each platform than dealing with the problems this app causes. I’ve experienced it first hand. I will say though, posting tweets that were text never gave me an issue. Scheduling tweets will work fine if that’s all you want to do, but if you’re in video, forget it and find another service.
J Barlet · 30 Aug 2026
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3/5poor cross-platform experience
What bothers me the most is needing to switch between my phone and computer because you can write and schedule text-only drafts in the iOS app, but they’re only convenient to view on a desktop browser. The desktop has a nice and readable calendar layout, but the app doesn’t, so you can’t see what is drafted where on the calendar, and you apparently can’t sort drafts by anything other than when you made them either, so I can’t quickly check my drafts on my phone to see what posts I need to create. what’s the point of a social media planner if I can’t plan posts before they’re already made? the “ideas” feature, which is called create on desktop and content in app, isn’t useful for planning dates unless you convert it to a scheduled draft, which, again, you can’t do on desktop without uploading media. The app interface is so different from the desktop, and sometimes differently labeled, that after months of using it I still struggle to locate things.
kscxzs · 30 Aug 2026
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5/5BUFFER IS THE BEST
I've been on a quest for the perfect social media management tool for years. I've tried them all. Hootsuite, Sprout Social, Later, you name it, I've probably given it a go. I'd bounce between them, always finding something I liked in one but missing in another. One had great analytics, but clunky scheduling. Another had a beautiful interface but lacked the content curation features I needed. It was a never-ending cycle of frustration. I was starting to think the perfect tool just didn't exist. Then I rediscovered Buffer. I'd tried it before, but for some reason, it hadn't clicked. This time, though? Game. Changer. Honestly, I'm done searching. I've found my social media soulmate. Buffer isn't just a scheduling tool; it's one of the best social media management platforms for my budget, which isn’t a large number by any means. I like that it’s affordable, and I love that I can connect to most of my fav social media platforms (they are working on more, tumblr and facebook personal account would be incredible). All in all if you’re looking for the answer to a seemingly never-ending feeling of buyers remorse (or subscribers, in this case) due to not being wholly satisfied with your current SMM tool, give Buffer a chance. Even if you already have, really take an hour or so to configure it and explore what you can do, how easily you can do it, and how mentally organized it makes you feel. Love you, Buffer!
brittanyjparks · 30 Aug 2026
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3/5Pretty good
Updated Review April 2018: I had some decent success with Buffer last year and it was the first social app like I used. It wasn’t till now I realized Google is locked. I never got it to work with Instagram. And the main reason I used it was it linked well to LinkedIn. Despite having some months of issues with connection, it’s a nice feature. But with only 3 accounts allowed, I don’t see the difference between this free app vs Ripl or Everypost. Keep in mind I spend over 10k using industry specific listing sites, Google, and marketing social media tools. It’s kind of a let down until I got some real data sources backing up the pro price. Is there still an awesome plan? This app has done a pretty good job of sharing posts after using it for a year. Only downfall is the recent problems with linking to LinkedIn company pages. The link doesn't work anymore unless I start back over as personal. Hopefully that will be fixed soon! Note: would be nice to have Pinterest for free and better posting method to Instagram than just a reminder.
Longest route possible · 30 Aug 2026
Privacy & accessibility
App Store
Privacy
- Data Linked to You — Analytics — Diagnostics — Crash Data Developer declared
- Data Linked to You — Analytics — Diagnostics — Other Diagnostic Data Developer declared
- Data Linked to You — Analytics — Diagnostics — Performance Data Developer declared
- Data Linked to You — Analytics — Identifiers — User ID Developer declared
- Data Linked to You — Analytics — Usage Data — Product Interaction Developer declared
- Data Linked to You — Analytics — User Content — Customer Support Developer declared
- Data Linked to You — Analytics — User Content — Other User Content Developer declared
- Data Linked to You — Analytics — User Content — Photos or Videos Developer declared
- Data Linked to You — App Functionality — Contact Info — Email Address Developer declared
- Data Linked to You — App Functionality — Contact Info — Name Developer declared
- Data Linked to You — App Functionality — Contact Info — Phone Number Developer declared
- Data Linked to You — App Functionality — Diagnostics — Crash Data Developer declared
- Data Linked to You — App Functionality — Diagnostics — Other Diagnostic Data Developer declared
- Data Linked to You — App Functionality — Diagnostics — Performance Data Developer declared
- Data Linked to You — App Functionality — Identifiers — User ID Developer declared
- Data Linked to You — App Functionality — Usage Data — Product Interaction Developer declared
- Data Linked to You — App Functionality — User Content — Customer Support Developer declared
- Data Linked to You — App Functionality — User Content — Other User Content Developer declared
- Data Linked to You — App Functionality — User Content — Photos or Videos Developer declared
- Data Linked to You — Developer’s Advertising or Marketing — Contact Info — Email Address Developer declared
- Data Linked to You — Developer’s Advertising or Marketing — Contact Info — Name Developer declared
- Data Linked to You — Product Personalization — Contact Info — Email Address Developer declared
- Data Linked to You — Product Personalization — Contact Info — Name Developer declared
- Data Linked to You — Product Personalization — Contact Info — Phone Number Developer declared
- Data Linked to You — Product Personalization — Identifiers — User ID Developer declared
- Data Linked to You — Product Personalization — Usage Data — Product Interaction Developer declared
- Data Linked to You — Product Personalization — User Content — Customer Support Developer declared
- Data Linked to You — Product Personalization — User Content — Other User Content Developer declared
- Data Linked to You — Product Personalization — User Content — Photos or Videos Developer declared
- Data Linked to You — Contact Info Developer declared
- Data Linked to You — Diagnostics Developer declared
- Data Linked to You — Identifiers Developer declared
- Data Linked to You — Usage Data Developer declared
- Data Linked to You — User Content Developer declared
Accessibility
- Dark Interface — SUPPORTED Store published
- Larger Text — SUPPORTED Store published
- Reduced Motion — SUPPORTED Store published
- Sufficient Contrast — SUPPORTED Store published
- VoiceOver — SUPPORTED Store published
Versions
App Store
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15.0.10
• Couple of bug fixes for Drag & Drop reordering of posts. • Couple of improvements for iPadOS, especially when using a mouse to navigate the app. We’ve been busy updating the app for iOS 26, and this is our biggest update yet: • Adopts Liquid Glass throughout • Brand new color palette throughout the app • New Apple Watch app that allows you to view Queue Counts, Add Ideas from your wrist and check Posting Goals, Streaks and Counts on your Watch Face. • View & Set your Posting Goals for each Channel. • Less usage of modals throughout the app. • The app will now remember if you were in Ideas or All Channels and re-open those instead of defaulting to a single channel. • Channel Selection from the navigation bar is now more obvious. • New Post Card layouts, with media taking up less space. • Widgets are smarter and will auto select configuration options if possible. • Buffer now shows shortcut options in Shortcuts.app within the Library. • Updated Ideas Shortcut that allows for media upload and grouping. • You can now filter Ideas by Groups. • Plus many more bug fixes and improvements throughout. We’d love to hear your feedback via our social accounts or support channels so we can keep making the app better for you.
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15.1
- Preparation for some upcoming additions to Buffer. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.1
- Preparation for some upcoming additions to Buffer. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.2
- Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.3
- Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.4
- Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Added support for YouTube and TikTok Default to Notification Publishing. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.5
- Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Added support for YouTube and TikTok Default to Notification Publishing. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.6
- Fix for Open Draft flow within Composer. - Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Added support for YouTube and TikTok Default to Notification Publishing. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.7
- Fix for missing space in section headers. - Fix for Open Draft flow within Composer. - Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Added support for YouTube and TikTok Default to Notification Publishing. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.1.8
- Fix for missing space in section headers. - Fix for Open Draft flow within Composer. - Introducing Community: You can now reply to comments across Threads, Instagram, Facebook, Bluesky, LinkedIn and X all in one place. - Added support for YouTube and TikTok Default to Notification Publishing. - Fix for the Composer not automatically switching to Reel type when sharing a video from a third party app. - Updates to Image Cropping Screen. - Fix for incorrect video file size limit shown in Composer validation. - Support for Login Verification through the app. - Various bug fixes.
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15.2
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.2.1
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.2.2
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.2.3
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.3
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.3.1
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.3.2
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.3.3
- Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.3.4
- Fixes an issue with video audio not playing when device is on silent. - Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.4
- Fixes an issue with video audio not playing when device is on silent. - Adds support for liking to Community - Easily add content to Buffer with Feeds. - Various bug fixes
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15.4.1
- Updates Instagram Hashtag Limit - Fixes issue with aspect ratio detection for YouTube Shorts. - Fix for Alt Text input going underneath character count. - Support for some upcoming Community features. - Easily add content to Buffer with Feeds. - Various bug fixes
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15.4.2
- Fixes for Mastodon Character Counting - Couple of VoiceOver Improvements. - Fix for Share to Feed toggle. - Updates Instagram Hashtag Limit - Fixes issue with aspect ratio detection for YouTube Shorts. - Fix for Alt Text input going underneath character count. - Support for some upcoming Community features. - Easily add content to Buffer with Feeds. - Various bug fixes
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15.5
- Adds YouTube and Mastodon support to Community. - Community filters now remain persistent. - Support for LinkedIn Reactions within Community. - Various bug fixes.
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15.6
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.6.1
· 16 Jul 2026
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7.1
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7.2
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7.3
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7.4
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.7.5
We’ve redesigned the app to make switching between your spaces faster and easier, while laying the groundwork for even more improvements to come. What’s new: * Couple of bug fixes. * Adjustment to All Channels icon * Fix for channel selection in Composer when viewing All Channels. * A brand new tab bar for quickly switching between Create, Publish, and Community. * Switch between Calendar and List views with any channel. * Templates are now available in Create. * Bug fixes and performance improvements.
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15.8
· 30 Aug 2026
- Improved Instagram and Facebook channel connection flows, including support for connecting Instagram via Facebook and linking existing Instagram channels to Facebook. - The Composer now supports pasting remote image and video URLs, including attaching multiple images from a URL at once. - Posting options in the Composer are clearer and remember your previous selection. - Added a new Channel Settings view, plus search for larger channel lists and drag-and-drop channel reordering. - Calendar improvements include a week selector at the top, quick access to the date picker, and better landscape support. - Added support for Instagram 3:4 images and updated Reel validation requirements. - Focus Mode while typing is now optional and can be turned on in settings. - Fixed several issues and made general improvements across the app.
Alternatives
- Linktree: Link in Bio Creator — Same category + similar ratings
- Planable: social media planner — Same category + similar ratings
Availability by market
- US
Data quality & evidence
- Page completeness
- Independent summary published
- Last verified
- 30 Aug 2026
- Sources
- App Store